Welcome to my series of interview-based blogs spotlighting some of my favorite vendors.
They are talented, creative, responsive, and responsible: a pleasure to work with!
This post is dedicated to Adriana Tacu, the owner and head creative designer of Boxed Wedding Invitations - a luxury and couture wedding and event stationery company based out of Boston and helping couples around the globe.
Please share your story with us. How did you get to where you are today?
My business was born when I started planning for my own wedding 6.5 years ago. I was looking for unique wedding invitations, something out of the ordinary: very elegant with a bit of glitz and glam. I didn’t want to send out an invitation in an envelope- the same style my mother sent 30 years ago- and so Boxed Wedding Invitations was born!
What are the main wedding stationery trends today, from your perspective?
Trends are always changing. Every bride wants something unique, and because of that my business has to evolve at a very fast pace. Some new trends this year are: vellum, acrylic, watercolor maps, custom illustrations, anything die cut (couples absolutely love unique shapes when it comes to wedding invitations and day-of stationery). Custom envelopes are also a big trend, and one of my company’s specialties. I can create anything the customer wants. Menus and Save-the-date cards in the shape of states and even countries are trending as well.
What is important to you when working with a client?
The most important thing is to understand the client’s vision and to execute everything the client asks and beyond. I take pride in having happy customers, and the reviews speak for themselves!
Please tell us more about your goals and what you are currently focused on.
I strive to be a cut above the rest. My company has purchased the latest and greatest die cutter which can cut in any shape imaginable, and I push it to its limits. My customers come to me for highly customized work- not for an invitation they can purchase from any website or stationery store.
What sets you apart from the competition?
I like to think that I am a trendsetter. I don’t outsource jobs, and I produce everything in-house which sets my company apart from the competition. Having access to so much high-quality equipment gives me the opportunity to work on new projects continuously. My company also prints stationery for about 50 other stationery shops in the USA.
Any advice to give to the couples who are starting their wedding planning?
Start working on all of the wedding-related projects early and to avoid unnecessary stress about the invitations, florals, hair, and makeup, etc. Book your vendors early! Don’t wait until the last minute to create your dream invitations. The design takes time and involves teamwork!
