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Certified International Event and Wedding Planning Agency


"One can’t imagine how grateful we are for the beautiful celebration Luba from Primavera Dreams created for our wedding! The whole thing was so beautiful and delicate, exquisite and unique. We felt happy and cheerful, and our guests were delighted." - Emiliya & Stanislav, Taj Boston

Luba-Primavera Dreams by Alex Gordias Photography

My name is Luba.

I speak four languages, live in Boston, and am in love with Italy!

I am also a Ph.D. scientist and for many years I worked as a director at an international innovation company, coordinating many challenging, multinational projects, and developing deep cultural and business ties across the globe.


I have always had a passion for bringing people together, and for the last six years, I use my extensive research and project management skills in creative ways, as a Certified International Event and Wedding Planner & Designer. I focus on Destination Weddings in Italy and weddings in charming New England. My motto is perfection, and my priority is you -- the most rewarding aspect of my job is to see you and your guests enjoy your special celebration to the fullest.




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My name is Dina.  

Ever since I was little, I’ve seen and been influenced by my mother’s incredible ability to plan events, bring people together, and keep them entertained to create lasting memories.  I’m quite certain that a lot of her passion (and success!) for such celebrations has rubbed off on me and translated into an enthusiasm of my own.  I’ve been living in London for the past 10 years and am helping as a local representative for couples living here who decide to celebrate their marriages in Italy.  I also assist as an on-site coordinator during weddings there. 

I speak Italian and am entirely in love with the language and culture!  



If we feature a venue on our website, it means we have personally traveled to that location, carefully inspected it, met with the owners, checked every little detail, and decided that we’d love to offer it to you.


                        We invite you to join us on a journey: let’s plan and celebrate together!

Dina - Diana - Luba. Diego Tarone Photography

My name is Diana.

I am half-Italian/half-Czech. I was educated in art & fashion, which I followed by exciting work experiences at some of the most important Italian and global fashion brands such as Gucci, Moschino, Calvin Klein, Dsquared, as well as in Italian TV & Media and with American tour operators. In 2010 I founded my own Event & Wedding Planning Company in Italy.

I met Luba (founder of Primavera Dreams Weddings & Events) at a professional networking conference, DTE Experience in Bermuda, and we hit it off over our shared passion to transform peoples’ event dreams into reality!  We now work closely together to support local planning in Italy to create unforgettable weddings, events and honeymoons.


Password? Emotion.